After another great response to our student survey we are delighted to announce the short-list. Students completed the online survey during the second week of November 2014 and gave us their valued opinions. The survey has given us a further insight into students’ views on the graduate social media space to date, and ultimately has formed our list of sector finalists.
There has been some particularly tight fought races in some sectors, forcing us to extend their shortlist to five finalists as voting was so tight between these five organisations it would not have been fair to leave one of them out.
The findings from the survey will be shared with delegates at the Conference in January by our media partners – RMP Enterprise
Professional services: Deloitte, Ernst & Young, KPMG, PwC, Teach First
Banking & Finance: Barclays Capital, Citi, Ernst &: Young, PwC
Public sector: British Army, EU Commission, NHS, Teach First
Law: Allen & Overy, Clifford Chance, Freshfields Bruckhaus Deringer, Linklaters, Teach First
IT: BAE Systems, BT, Cisco, IBM, Microsoft
Engineering: BP, Jaguar Land Rover, Rolls Royce, Shell
Construction: Arup, Atkins, Babock, Laing O’Rourke, Tata
Charities/3rd sector: Amnesty International, Cancer Research, Oxfam, Macmillan Nurses
Hospitality & leisure: Camp America, Centre Parks, Hilton International, Thomas Cook; Virgin Atlantic
Consumer: Arcadia, John Lewis, L’Oreal, Marks & Spencer, Unilever.
The shortlist has now been finalised with many organisations submitting entries across a number of areas, recognising their interest in using a wide variety of social media as a key graduate recruitment tool. The shortlist is:
The best use of blogger relations:
Accenture, Enterprise Rent A Car, Grant Thornton, Microsoft
The best use of a SoMe platform:
Accenture, Deutsche Bank, Enterprise Rent A Car, KPMG, L’Oreal, Mars, National Probation Service (NPS), Nestle, NHS, Tesco
The best use of Twitter:
Deutsche Bank, Enterprise Rent A Car, IBM, Nestle, Mars,
Wragge Lawrence Graham & Co
The best use of mobile:
CMS, IBM, Tesco
The best use of video as part of your attraction campaign:
Allen & Overy, IBM, Sainsbury’s
Grand Prix - the best overall strategic use of SoMe tools in terms of reach, impact and innovation:
Accenture, Enterprise Rent A Car, Grant Thornton, IBM, L’Oreal
Any organisations who have not made the sector shortlists, but still feel they have a story to tell still have time to enter here. Please note the deadline for submissions is 5pm, 5th December 2014.